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Just looking for quick and easy life insurance?

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* First year price, based on cover amount and age selected over 10 years, non-smoker with a clean bill of health

Happy people is the name of our game.

We're rated excellent on Trustpilot did you know.

“No hassle life insurance. Possibly the easiest, hassle free, no annoying agents calling you .. click here, click there, answer a few questions, bish bash bosh ... I now have life insurance that I had been putting off because of hard sales and it being expensive.”

Caroline
TrustpilotExcellent

Life insurance Redesigned

Affordable Prices
Our pay-as-you-go pricing means you're paying for the person you are today, not the wrinkly weirdo you might be in 20 years time (meaning monthly prices that scale fairly as you age).
Streamlined Application Process
We've made our life insurance super quick and easy to apply for. Plus it's all online so no annoying sales calls.
Home of the Deathwish
Not the desire for self-annihilation, just our way of helping you understand what you want to happen when you die. Deathwishes are non-legally binding expressions.

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